Mission: Improving the experience of students looking for an internship
My role: I participated in the entire process together with the rest of the team.
Team: Ruben Rodrigues, Ella Hillered, Pavel Lehmbeck, Nina Montalban, Jessica Andersson.
Duration: 5 weeks.
Client: Hyper Island.
The Challenge
During this project, my group was responsible to come up with a solution that improved the experience of students looking for an internship
The Process
We have conducted a few exercises to help us better understand the challenge, how to prioritize user needs and how to come up with useful solutions.
How might we...
- create support for students looking for an internship?
- help students grow personally on their internship?
- help students find the perfect match?
Since all the "How might we" were deeply connected with students’ needs and their feelings, we choose to conduct a few Starbucks interviews and build an empathy map.
This empathy map shows Anna as a fictional average student.
The main learning was that putting together a portfolio is the main struggle for the users.
Problem Statement
What: Students don't know how to start and structure their portfolios.
Why: They need to reduce stress, gain confidence, feel good with the process.
How: Give students a structure to follow, what to put in the portfolio and how to start it.
Some quotes from the users.
We did Card Sorting interviews in order to prioritize the problems in a funny and easy way, this process was recorded and transcribed in order to do a further analysis of that data.
"Getting starting" with the portfolio and sort "documentation" was the most difficult part.
"Getting Started" and have "Documentation" was the most complex on the process of compose a portfólio.
Ideation
We realized that the best solution would be an app that is always close to the student; with easy & quick access, which guides and provides examples of how to do, and why is it important. So the student can use the phone as a second screen and receive notifications in order to reach his goals. Inspired by a 30 days challenge we have come up with "30-days UX Portfolio challenge".
The Solution
Helping to structure the process of putting together a portfolio, from beginning to end, and solving the most difficult step on the user's journey - getting started. We start by quickly explaining the app to the users with a screen and then we allow them to adjust their work pace, considering how long they have to do the portfolio and how many times they would like to be reminded of their tasks
This prototype is the solution to the students' needs!
What have I learned? I have learned more about the design thinking process, research as well as how to create design patterns for Apps. I also have improved my skills in Figma and prototyping.
What was incredible about this? I was able to conduct a lot of new research methods while networking with my classmates and connecting with old friends.
